A of January 1, 2017, soOlis.com began the new year by making slight changes and expanding its business by hiring new members to its team.
Beginning in 2009, soOlis offers health and fitness industries marketing tools to assist your business. They create custom websites and custom fitness equipment portals and help with the ecommerce and online marketing side as well. With over fifty developers and designers, they maintain the ability to keep websites updated within a seventy-two hour time limit and with the increase in staff the hope is to make everything even more efficient. People behind soOlis.com have over fifty years of experience in the industry andn now it allows others to provide their expertise in their field.
In the midst of it all Dan Hallon communicates mostly with soOlis’s clients and potential clients. Dan maintains the east coast, while James runs the central region of the country. Dan previously worked for Verizon and Comcast where he specialized in developing marketing plans for his clients.
Between Sydney Sebold, the new PR manager, and Corrine Banks, the Social Media Production Manager, soOlis and it’s client’s hold a prominent display on social media sites such as: Facebook, Instagram, and Twitter. Sydney runs client’s Facebook appearance and provides press releases on the company’s news and partnerships. She is currently working on her degree in Communications. Corrine creates videos, advertisements, as well as landing pages for clients. Corrine is an accomplished fitness professional and trainer with over ten years of experience in the industry. Working more behind the scenes, but they contribute to how people today spread the word.
Lastly, the Research & Customer Service Manager, Dina Thompson, provides a quick response to the company’s clients to ensure customer satisfaction. She and her family recently relocated from Germany to Delaware. She is completing her degree in Communications and Marketing.
East Coast Manager
Research & Customer Service Manager
Social Media Production Manager
January 18, 2017High intensity interval training workouts– should you be performing them or steering clear of them?
High intensity interval training workouts, or “HIIT”, has grown increasingly popular and now the question is: should you be jumping on the bandwagon too?
Wikipedia defines it as “a form of interval training, a cardiovascular exercise strategy alternating short periods of intense anaerobic exercise with less intense recovery periods.”
Age is an important factor for pretty much everything a person does in their lives, and that includes exercise as well. As people age, they begin to question their abilities in what they can or cannot or what they should and should not do. In the words alone, high intensity says it all. High intensity is strenuous at anyone’s age, but according to Club Red, one should discuss their options with their doctor when reaching the age of fifty-five. With any workout, one should know what they are getting into and how to perform them correctly and effectively. With HIIT Workouts, one should not pursue them if they have orthopedic or cardiovascular problems. This level of exercise has both pros and cons just like anything else.
In a HIIT Workout, one exerts more energy at a time to burn more calories; therefore, less time, more results. Another benefit of these workouts, is that there are such a variety of choices in what exercises you can do. Again, with everything you find what works the best for you. If you give one exercise a test run and it does not fit, it’s not the end to your HIIT.
The biggest concern with HIIT is that it is a lot of work and strain on your body in short time frames which leaves a higher risk of injury. Also, most people jump right into these workouts instead of taking their time and easing their way into it. When a less fit person goes in head first, it simply adds to the risk factor.
All in all, just like all exercises, it’s about knowing how much you and your body can handle. Do not lie to yourself, there is no shame. Mentioned before, it is a high intensity workout, meaning it’s high intensity for everyone, not just those about a certain age. However, those who have reached that age should take an extra precaution because your body may not be used to the new regiment and simply because your body is aging with you. Know your limits in order to achieve the best workout along with staying safe.
For more information please contact soOlis.com at info@soOlis.com.
January 6, 2017How to effectively maintain your health and fitness new year’s resolutions through a few suggestions
Another year, another set of resolutions that we all say we’re going to complete, but how many actually do? “New year, new me”, but really we’re creatures of habit and breaking those habits are not as easy as we all would like it to be. One of the most prominent resolutions among most people is to not just get healthy, but to get fit. It’s the prime time to get in shape and look good for bathing suit season. Yet, about seventy-five percent of people maintain their resolution for the first week and as the as the year progresses, that percentage continues to drop. So the question is: How can you maintain your resolution to stay fit and healthy?
First off, one needs the proper attire and necessities. Personally, when you look the part it provides a sense of confidence that you know what you’re doing. Also, now there are many wearables
such as FitBit to keep track of your activity and progress. These wearables can track your heart rate, calories burned, your steps, and your sleep patterns. Unfortunately, some may purchase their so called “motivators” to just let them be a fad that go to waste. They’re hyped up originally, but just like those resolutions, they get old. Look good to feel good. Which brings us to why this is such a prominent resolution. Yes, we get it, you want to lose said number of pounds to look better, but many forget about the overall reason. Working out is not just about pounds, but to create a healthier lifestyle for the individual. Exercise is not the only aspect about being healthy and it does take dedication. The amount of sleep, what you consume, and the amount of activity are all contributing factors and don’t work alone. Anyways…
Most jump start into their fitness regime without a realistic goal. Nothing happens overnight and you have to be willing to put in the work and build up to your to goal. If you have not worked on cardio for a while, do not kick yourself when you struggle to run a quick mile. Some quit before they really get started because they don’t see fast results. Again, it’s all about the effort you’re willing to put in. When you start off, make a plan and schedule to stick to. It’s easier to follow a set schedule than just get on any machine that looks interesting. Lastly, resolutions lose their appeal over time and that easily could be because they are no longer exciting, new, and you miss the taste of chicken nuggets. With that, don’t be afraid to change it up. Find some different activities to keep you going and look into new recipes and diets that don’t taste like straight grass. Mostly, just find what works for you, gyms and everything that comes with it!
Overall, do not over do it and think about the positives instead of thinking you’d rather be in your bed watching Netflix. It’s a new year, and it may not be a “new” you, but it can be a better you. Happy New Years!
December 29, 2016OneFitStop enters into a strategic marketing partnership with soOlis.com to create a hassle free business solution
OneFitStop, created in 2012, assists personal trainers and fitness companies with managing every aspect of the business from scheduling, to payments and bookings. Their program helps instructors keep up with their clients and stay on top of their business simultaneously.
soOlis.com, completes the business solution by providing the internet marketing component. soOlis, specializing exclusively in the health and fitness industry, can create everything from custom websites to all aspects for social media marketing and advertising.
“With both companies working together, we can provide a great business solution for small fitness facilities and personal training studios,” said Tim Sebold, VP of Sales and Marketing for soOlis.
OneFitStop was launched in 2012 with the vision to improve the quality of life for everyone by making fitness accessible through technology. We empower fitness professionals to grow and manage their businesses, by providing an easy to use, industry
approved platform to connect to their clients and perform all the necessary tasks required for business success. OneFitStop has a dedicated team of fitness, business and technical experts and innovators. Headquartered in Sydney Australia, OneFitStop is the leading on the go platform for fitness professionals.
soOlis was founded in 2009, our company is proud to provide information that is necessary be aware of within the Health and Fitness Industry. We offer several different marketing tools to help your business succeed in the industry. Some of our services include custom social media marketing, fitness equipment portals, e-commerce, custom websites and online marketing. With over fifty developers and designers we have the knowledge and talent to help you while providing excellent customer service to ensure you are 100% satisfied.
Do you ever feel like the Internet is stalking you? You click on a site or product that catches your eye, and before you know it, it’s on every site and it feels like it’s following you. You are experiencing Internet Remarketing. Internet Remarketing is just another example of how the internet itself is evolving. The internet today is now more personal as it keeps up with our day to day activities. The internet stores a complete record of what people search and visit online, creating a connection between the device and person. It has picked up and learned from the user’s activities. Google, for example, takes note of your searches and highlights them a different color and brings them up quicker for the user’s convenience. Also, while a person surfs other websites, sometimes their previously searched sites, such as clothing stores, will show their own advertisement on the side. This example of remarketing shows how the internet has developed a personal recount of the user’s likes and again, is creating a more convenient way to return the site. This too creates another source of exposure for the site. Some of these specific advertisements use carousel ads, rotating different products, hoping that at least one will catch the consumer’s eye and make them click and return to their site. Even if the user is not as interested in the site, that site now recognizes them and is insisting that they should take a second look. The repetition of a visual can increase the interest in the product because it serves as a constant reminder. Social media is a major aspect in people’s everyday lives, and this idea or remarketing can be incorporated in different media outlets, such as: Facebook, Twitter, Instagram, etc. This has provided a larger and broader reach to users. Nowadays it’s not about sending one advertisement out and hoping that it does the trick, but utilizing different platforms to connect with a variety of people on multiple networks. Facebook, for example, allows their users to “like” certain pages and their specific interests in order to make its material more relevant to that specific person. It may seem odd that the internet has a way of technically getting to know you and your personal interests, but it helps the suppliers understand what is important to certain audiences at a cheaper cost. Marketing through the internet is a lot cheaper than using visual print ads and reaches much more consumers.
For more information regarding Internet Remarketing contact info@soOlis.com or call 877-789-8773 ext. 701
September 29, 2015Core Health & Fitness To Introduce The Star Trac Studio Series – New Indoor Group Cycling Bikes
VANCOUVER, WA. September 29, 2015 – Core Health & Fitness, an industry leader in the manufacture and distribution of commercial fitness products, announced today plans to introduce three new indoor cycling bikes. The bikes will be marketed under Core Health & Fitness’s Star Trac brand and will debut this Fall as the Studio 7™, Studio 5™ and Studio 3™.
“Our new bikes are a winning combination of features and price points that customers will love”, said Dustin Grosz, President of Core Health & Fitness. “We have been the number one seller of group cycle bikes for over a decade and have over fifteen years of experience in engineering, design, manufacturing and distribution of indoor cycling bikes. The design of our new line of bikes draws on that wealth of experience and reputation for producing the highest quality indoor cycling bikes, while answering our customers’ requests for a newly designed, more flexible and more affordable offering in the indoor cycling space. The new bikes have a superior look and feel and are offered at a more attractive price point than Star Trac’s prior product offerings in this space,” Grosz added.
Jeff Dilts, Vice President of Product Management and Innovation at Core Health & Fitness said, “Although the bikes will vary in regards to frame and drivetrain, all three will utilize the popular perimeter weighted flywheel and a direct pressure brake system. The top-of-the-line Star Trac Studio 7™ will feature an aluminum frame, a field-tested Poly V belt and ship with pedals featuring both toe cages and SPD clips. The Star Trac Studio 5™ will have these same popular features, but will do so on the steel frame structure. Both bikes incorporate the Star Trac patent pending, durable Morse Taper design that delivers unmatched performance, safety and durability”.
The Star Trac Studio 3™ launches with a steel frame, a traditional chain drive and direct pressure brake system.
“The Star Trac Studio Series indoor cycling bikes provide a perfect complement to our Schwinn AC series”, added Grosz. “No matter what frame, drivetrain, brake or console system a club wants, we’ve got a bike that fits the need.”
About Core Health & Fitness
Core Health and Fitness is the world’s fifth largest marketer and distributor of commercial fitness products to health clubs, community recreational centers, hotels, government, educational facilities and more.
Core Health & Fitness markets its products under the Star Trac®, StairMaster®, Schwinn® and Nautilus® brands. Headquartered in Vancouver, Washington, we employ over 400 people worldwide and serve a global customer base. Core maintains sales, engineering service offices throughout the United States (Vancouver, WA; Irvine, CA; Independence, VA as well as in the United Kingdom (High Wycombe); Germany (Munich); Spain (Barcelona) and Brazil (São Paulo). We operate our primary warehouse locations in the United States, the Netherlands and China. Visit us at Startrac.com and StairMaster.com
September 1, 2015If you are exercising for the first time, which training method is most beneficial: Functional Training or Crossfit?
With the way things are going nowadays and with the lifestyle we need to have in order to keep all our tasks taken care of, it can be pretty hard to stay in shape as there is little time to workout after we do everything we need to do.
Luckily, recent studies found that our bodies benefit more from a workout composed out of short energy bursts rather than prolonged endurances. This means that, for example, it is better for us to spend 30 minutes sprinting stopping and repeating, than to spend 30 minutes just running nonstop. Out of these studies two major workout movements appeared: CrossFit and Functional training.
CrossFit was founded in 2000 and it is a very specific type of training. It is used by the military and some specific types of police forces around the globe – so it’s clear it gets results. It consists of a collection of high-intensity exercises, and a typical class has three parts: the warm-up, the strength/skill work and the WOD (workout of the day) which has a mix of cardio, endurance and strength in it.
CrossFit workouts are usually all about finishing a specific number of repetitions quickly so most beginners end up struggling to keep up. Nevertheless, CrossFit includes a lot of diversity in it and people who try it end up learning a lot. If you’d like to get into CrossFit, we’d suggest you get some Rogue CrossFit equipment and sign up on a center!
Functional training is all about making the most out of everyday life, as the training itself is focused on training the body for daily life activities. It originated from simple physical rehabilitation classes, but it grew to be a lot more than that. It has legions of fans nowadays and it is easier than CrossFit for beginners, mostly because classes are all about timing and not about numbers of repetitions – so people go at their own pace.
Most functional fitness equipment can be used to perform more than one single exercise and that carries a lot of advantages by itself. The exercise regime is usually a lot easier to learn and to master in functional training and classes are usually fun, intense and customized (they usually include plasma screens and DJ-sets). With classes like these, it is easy to look forward to one even after a long day’s work.
If you are looking at getting started in functional training you are going to need some equipment. If you ask us, Matrix functional exercise equipment is the best one around and after you get it, you will only have to worry about training and getting in the best possible physical form.
For more information on functional training or crossfit equipment, visit http://soolis.com/store/commercial-fitness-equipment, or call 877-789-8773. soOlis.com is a health and wellness information company.
May 19, 2015Fitness Tips On Choosing The Right Exercise Equipment like Cross Trainers, Dumbbells and Bosus only at soOlis.com
You may think purchasing home exercise equipment should be as straightforward as it sounds right? What could be so complicated about browsing through a catalogue and picking out a machine that promises to help you burn fat on your lower abdomen in thirty days? You think if you need to build muscles on your arms, then you need to get some dumbbells. As a matter of fact, the heavier, the better. On the contrary, this isn’t so. There is quite a variety of exercise equipment to choose from and with so much options out there, a lot of people have made the expensive mistake of buying what they do not actually need. So here is a run through of things you need to look out for when buying your dumbbells, cross-trainers and Bosu balls.
Dumbbells are one of the cheapest gym equipment one can get for strength building and muscle building. They are very portable and quite easy to transport. Depending on what the target of your exercise is you will need to choose one that most fits what you aim to achieve. If you plan on building a lot of muscle then you need to look out for heavier and bigger dumbbells but if a lady doesn’t want to look muscular but probably just wants to tone flabby arms then she would be on the look-out for lighter dumbbells like the 5-10 pound weights. If you’re looking to be
economical but want to invest in dumbbells that the entire family can use, then you should probably be looking at an adjustable dumbbell kit that comes in stackable weights discs or plates. Secondly you want to make sure the grip feels right for you. If you have sweaty palms, it’s probably best if you got those with foam grips, otherwise you could just go ahead and test your grips on a few and pick whatever contours nicely or fits snugly into your palm so accidents are minimized.
When buying cross trainers, you will want to make sure that you get one from a reputable brand. This is because these companies have spent money and time researching different ways to give you the right exercise equipment thatis safe yet very effective while generic brands do not really have customer satisfaction but profit maximization astheir end goal. Also make sure that you buy from a company that service their products in case you need to get an adjustment or replace worn out parts and of course you will also engages as many muscles as possible during your workout.
There are basically two types; the Bosu Balance trainer and the Bosu Ballast ball. If you are a beginner, then you will want to start with the Bosu Ballast ball. It does not roll out of place so you do not have to struggle too much for balance. On the other hand the Bosu balance trainer was designed to take a lot of beating so if you are looking to work on your balance, engage in more core work, then the Bosu balance trainer is your best bet.
April 6, 2015What A Person Should Look For When Joining A Gym, Health Club or YMCA by Fitness Guru, soOlis.com
When choosing between different gyms, a person should consider a variety of factors. Whether they are looking for health clubs, a place to begin Crossfit training, or a reliable place to come to yoga classes or do Pilates, these are all factors that need to be thought of when making a choice. Read on to learn more about people should look for when joining gyms.
Specialty Training Programs
No two people are going to start the exact same workout program at the exact same time, so finding gyms that are able to come up with a training regimen that works for your schedule and provides the help you need is important. Maybe you prefer yoga classes or you are a Pilates freak. Or perhaps you are curious about the benefits of Crossfit programs. The best gyms are those that can accommodate a variety of fitness plans.
Top Notch Trainers
Having a top notch trainer to help you through the process of becoming fit is crucial. We all struggle to motivate ourselves from time to time, so the presence of an experienced trainer who can whip you into the proper shape is always necessary. If you are someone who needs help getting started or wishes to learn more about the best ways to work out, choose a gym with a quality training staff.
Amenities On Site
Every person has different needs when they head out to the gym. Some may require free parking, while others need to join a gym with a sauna that is fully equipped. The time to find out about whether the gyms you are considering are capable of meeting your needs is during the selection process, not after. Some may only need a bare bones gym with the basics, while others will require a massage therapist, state of the art locker room, a pool or even a nutritionist.
State Of The Art Fitness Equipment
Be sure to thoroughly inspect the weights and any other exercise equipment that you will be using during your visits. If the gym has the right equipment, do they have enough to go around? Many of us do not have enough time on our hands to wait for long periods of time if equipment is occupied. Whether you are into building muscles or you are looking for a place to do your cardiovascular workouts, take a close look at the equipment you are going to be utilizing.
Is the gym close to where you live? Is it busy or crowded during the times that you like to go? All of the great equipment, amenities and staff that gyms have to offer are of little help to those who cannot make the trip on a regular basis. Consider the location of the gym and your schedule before making a choice.
To find the gyms that meet all the above criteria visit www.soOlis.com/gyms or email info@soOlis.com.