Health Club & Gym Owners Increase Revenue through Your Own Custom Online Store
January like most Januarys is a great time for health club / gym owners. They get to reap the benefits of their hard work on their facilities with all the redecated members and the influx of New Year’s resolutions. They put their blood sweat and tears into their brick and mortar facilities all year for these next couple of months. Most facilities will do about 35 – 40% of their memberships for the year in the first quarter. After that it, gym owners/ managers will market, program, rebrand, and refinance, to continue their momentum through the end of the year; then it starts all over again. It’s interesting, why the foundation of a 300 billion dollar industry struggles while the add on companies thrive?
The health club and gym owners are hit on a daily basis to carry many of these add on company’s products, nutritional, clothing, and accessories. They are solicited to carry these items because their members are most likely to purchase these products. But the gym owner / manager has the challenge of the increased staff and carrying the inventory. Examining the staff challenges are easy. First is reliability, second is cost (hourly, taxes, healthcare), finally managing. When it comes to the inventory, the biggest challenge is shrinkage!
Let’s look at nutritional products business. Over 11.5 Billion dollars were sold in 2012, and this number is supposed to grow to 15.5 by 2017. How many gym members purchased products at nutritional stores? Gyms try to get some of that business, but as stated previously, with the constant challenge of staff and inventory, they make a minimum profit with many headaches. Therefore most of the smaller facilities or 24 Hr. facilities don’t even try.
But what if a gym owner / facility operator could increase their top of mind advertising, reduce staff and increase revenue with a piece of the nutritional product sales? The solution is their your own online store. It’s simple. Choose your products you want to sell; soOlis uploads the products into your cart. The owner and facility operators introduce the cart to members. The members are buying products anyway from Amazon, GNC, Vitamin World, and even Walmart. Now their members can buy the products from their website and have the convenience of either picking up the products at the gym or have the product shipped directly to the member. Now the gym has increase brand recognition through more visits to their website and now offers a complete fitness solution; the gym increase revenue from nutritional sales that they were missing before. This cart can also be used for all your services: Day fees, Personal Training, Kids Programs. Again the members can sign up for different programs in the comfort of their homes and you didn’t need a staff member to complete the transaction!
Internet sales are expecting to increase by 17% NEXT year! Don’t miss out on a tremendous opportunity. Contact soOlis.com for more information on your online store at info@soOlis.com or call 877-789-8773. soOlis.com, where quality of life begins.
