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Star Trac partners with Energy Fitness in Mexico City to furnish its newest club

IRVINE, Calif., January 31, 2012 -Star Trac partnered with Energy Fitness to install the newest brands available of free weights, Spinner® bikes and selectorized machines. Energy Fitness Alex Rodriguez opened in November in Mexico City but will have its’ grand opening event in February.

The 40,000 square foot facility has been furnished with, over 80 pieces of cardio equipment, 50 different selectorized machines, and free-weights.  The equipment includes the new Leverage®, Inspiration Strength™, Impact Strength® lines, a 9 Station unit, treadmills with personal viewing screens and Spinners® bikes.

“I’ve had a long relationship with Star Trac. I purchased my first treadmill from them in 1991 when we only had 10 clubs and no treadmills,” shared Mike Feeney, Executive Vice President of New Evolution Ventures.

New Evolution Ventures is the parent company of Energy Fitness as well as other popular fitness brands such as Crunch and Hard Candy Fitness. NeV has operations and investments in over 20 countries worldwide. Star Trac continues to secure partnerships with strong industry leaders because of its commitment to excellence in service and products satisfaction.

“It’s been a great relationship with Star Trac. They’ve listened to the customer’s needs. Star Trac does a great job listening to my needs; and when you are an international company that’s very important,” said Feeney.

Star Trac has provided equipment solutions in hundreds of facilities in over 75 countries. Star Trac’s company model allows for a national and international reach and accessibility to their clients.

“The ability to rely on Star Trac’s dealer in Mexico City is really critical. It’s like they are just down the street from me,” shared Feeney.

Energy Fitness is located directly across from the World Trade Center in Mexico City. For more information about the Energy Fitness grand opening, visit www.energyfitness.com.

To find out how Star Trac may assist your company in providing state of the art equipment, functional, strength and cardio equipment, visit their website at www.startrac.com or call 1-800-228-6635.

About Star Trac

Since 1979, Star Trac has been a leader in developing advanced equipment for the fitness industry, focused on providing products to mold lifelong habits for health and fitness. Its user-focused product innovations are reflected in the complete line of cardiovascular and strength equipment, including the revolutionary Star Trac Coach™, a personalized treadmill workout led by a professional coach, the groundbreaking eSpinner®, the newest Spinning®innovation resulting from the long running relationship between Star Trac and Mad Dogg Athletics, and the Inspiration Strength™ line that takes aesthetics, biomechanics, and features to the next level. More than four million people in over 75 countries use Star Trac exercise equipment daily, enjoying its unparalleled functionality and style. For moreinformation about Star Trac, which is headquartered in Irvine, Calif., call 1-800-228-6635 or visit www.startrac.com.