Soolis » gym equipment

Developing New Fitness Marketing Strategies

Nicole SoOlis — Tue, 17 Jul 2018 06:00:53 +0000

We think of your brand and your business as a thriving and dynamic entity with a mind, soul, and quirky personality. There may be thousands of gyms, training studios and exercise equipment companies in your town. So, what exactly sets your business – and your messaging – apart.

Unsure of what makes you competitive in a crowded marketplace? Consider your approach to marketing solutions and business strategies beyond basic ads and membership deals:

Do you have a social media calendar to organize events, blogs, and success stories?

Are you efficiently driving traffic from Facebook to an online store or E-commerce website?

What makes an ad campaign successful for you?

Not quite sure? That’s where soOlis jumps in: We understand obstacles to successful fitness marketing, and we regularly measure personalized success rates and key performance indicators, or KPIs.

We Know Your Audience

We’re so passionate about our clients’ products and offerings at soOlis, our industry expertise allows us to pinpoint your most appropriate audiences with custom content and daily data analytics that steers your marketing strategy – at scale.

Establish Business Credibility

Today’s educated health and fitness consumers want the latest and most trusted fitness and health information, which they use to make decisions about their own wellness. Having an experienced content team and highly relevant messaging works very effectively.

Use Social Media Correctly

Facebook and Instagram are still the stars of the moment. At soOlis, we know that social media is an effective marketing vehicle to promote, communicate and gain awareness for your health and fitness company.

Your Facebook account is not your brand though – your website and identity within the competitive marketplace also contribute to your total brand. Ask about our content strategies and how to create – or enhance – your unique brand.

Explore Artificial Intelligence

Slash your response time to problems or online question to enhance the social media experience. It is only natural for disgruntled customers or very motivated clients to share their issues – or joys or feedback – on social media platforms. As a result, Chatbots help you more rapidly respond to dissatisfied customers to neutralize messaging.
Call soOlis today and we’ll help you get there.

Fitness Tips On Choosing The Right Exercise Equipment like Cross Trainers, Dumbbells and Bosus only at soOlis.com

tsebold — Tue, 19 May 2015 18:07:06 +0000

You may think purchasing home exercise equipment should be as straightforward as it sounds right? What could be so complicated about browsing through a catalogue and picking out a machine that promises to help you burn fat on your lower abdomen in thirty days? You think if you need to build muscles on your arms, then you need to get some dumbbells. As a matter of fact, the heavier, the better. On the contrary, this isn’t so. There is quite a variety of exercise equipment to choose from and with so much options out there, a lot of people have made the expensive mistake of buying what they do not actually need. So here is a run through of things you need to look out for when buying your dumbbells, cross-trainers and Bosu balls.

DUMBBELLS

Dumbbells are one of the cheapest gym equipment one can get for strength building and muscle building. They are very portable and quite easy to transport. Depending on what the target of your exercise is you will need to choose one that most fits what you aim to achieve. If you plan on building a lot of muscle then you need to look out for heavier and bigger dumbbells but if a lady doesn’t want to look muscular but probably just wants to tone flabby arms then she would be on the look-out for lighter dumbbells like the 5-10 pound weights. If you’re looking to be

Cap Dumbbells

economical but want to invest in dumbbells that the entire family can use, then you should probably be looking at an adjustable dumbbell kit that comes in stackable weights discs or plates. Secondly you want to make sure the grip feels right for you. If you have sweaty palms, it’s probably best if you got those with foam grips, otherwise you could just go ahead and test your grips on a few and pick whatever contours nicely or fits snugly into your palm so accidents are minimized.

CROSSTRAINERS

Life Fitness Cross Trainer

When buying cross trainers, you will want to make sure that you get one from a reputable brand. This is because these companies have spent money and time researching different ways to give you the right exercise equipment thatis safe yet very effective while generic brands do not really have customer satisfaction but profit maximization astheir end goal. Also make sure that you buy from a company that service their products in case you need to get an adjustment or replace worn out parts and of course you will also engages as many muscles as possible during your workout.

BOSU BALLS

There are basically two types; the Bosu Balance trainer and the Bosu Ballast ball. If you are a beginner, then you will want to start with the Bosu Ballast ball. It does not roll out of place so you do not have to struggle too much for balance. On the other hand the Bosu balance trainer was designed to take a lot of beating so if you are looking to work on your balance, engage in more core work, then the Bosu balance trainer is your best bet.

For more information regarding exercise equipment, gyms and more visit www.soOlis.com or contact soOlis @ info@soOlis.com.

Gym Equipment: How Much Weight and Repetitions?

tsebold — Fri, 10 Feb 2012 16:23:12 +0000

When we get members at our health club who are new to our gym equipment, I often take them around to show them various exercises. This is especially true if they have any physical problems, such as bad knees, hips ,back etc. I usually go over things, such as proper form, motion, etc. I am inevitably then asked “How many repetitions do I do and at what weight setting?” I tell them what I learned from Doug Brooks, my favorite authority on weight training. I start at fifteen reps, picking a weight that will result in “volitional fatigue” after the last rep. This means they could do 5 or 6 more reps if they tried hard, but I suggest that they stop there. The client has to determine for his/herself what that weight is. If they think they could go on for another 10 or 15 reps, they aren’t using enough weight: if they have to struggle to complete number 15, they have too much weight. For the first week or two, I recommend only one set. As they get stronger, they can then add more weight and/or drop the number of reps and do more sets, up to 3. Little is gained by doing more than 3 sets for a particular muscle group. I rarely drop the number of reps below 10 for the average client. And I emphasize the basic rule that they only exercise the same muscle every other day. Remember, there are few limitations to weight training based on age or physical problems. You can work around and through almost anything.

Gym Equipment Guru soOlis.com Receives Write Up in Club Industry January 2011 Issue.

tsebold — Wed, 12 Jan 2011 16:30:12 +0000

Here is the write up on soOlis.com, enjoy. It is on page 38-39.

http://content.yudu.com/Library/A1qfm2/January2011ClubBusin/resources/index.htm?referrerUrl=http://www.ihrsa.org/cbidigital/

Direct Fitness Solutions is the Latest Commercial Fitness Dealer to Partner with Gym Equipment Website, soOlis.com.

tsebold — Mon, 27 Dec 2010 16:11:44 +0000

Nashville, TN, December 27, 2010 – With the solid growth of soOlis.com over the past 9 months, Direct Fitness Solution, DFS, based out of Mundelein, IL, has hired soOlis.com for exclusive internet marketing for commercial fitness in MI, IL, IN, MO, and WI.

In 1998, Tim Brennan and Tim Green founded Direct Fitness Solutions. The company was built on the values of customer service and support. It is on these values that have given Direct Fitness Solutions a firm competitive advantage in the Midwest. Over the past 12 years, Direct Fitness Solutions has grown to one of the top Precor Commercial Dealers in the country; they also have over 13 sales representatives; and finally, where many commercial fitness dealers only service verticals markets, DFS supports every market (gyms, fitness centers, hospitals, universities, multi housing and so on). If you are in the market for treadmills, used equipment, and/ or strength training equipment, DFS is your one stop shop.

According to Chris Gallagher, Regional Manager in the Chicago Area, “soOlis.com gives us another great opportunity to showcase our products and our company to our customers. From one location, our clients can see all of the products we offer without sending them a bunch of brochures or several websites. We look forward to a long relationship with soOlis.com.”

Brad Bishop, President/CEO of soOlis.com reiterates Chris’ point. Direct Fitness Solutions will be the only commercial fitness dealer with an ad on our site for Michigan, Illinois, Indiana, Wisconsin, and Missouri. We will promote their products before all other commercial gym equipment products. With their excellent reputation, we feel privileged to help promote DFS.

For more information contact Tim Sebold at tsebold@soolis.com or 877-789-8773 ext 705.