Remarketing is the most recent business buzz word.

Intelligent, strategic re-marketing services can propel your business forward and create deep brand awareness. Generally, “remarketing” is any sales and advertising strategy that maintains contact with potential customers after they visit your business, e-commerce site or property.

Remarketing helps reach visitors who have navigated away from your store or site without converting – or finishing the sale.

While remarketing existed prior t the internet boom, it is the digital horizon thats jumpstarted its online use. It’s an effective way of reconnecting with people who have already shown some interest in your brand; and remarketing is an overt advertising tactic that is surprisingly underutilized in the vast digital marketplace.

While remarketing existed prior to the internet boom, it is the far-reaching digital horizon that has  jumpstarted its online use. By remarketing, you come to intimately know your target (segmented) audiences. You fet to go back and recapture the customers (and the conversions) that slipped by the first time.

Re-Marketing Improves Conversion Rates

According to marketing experts, there are so many different ways to stay in contact with customers, crooking a little finger, touching base and helping with all of their problems.

Valuable remarketing content includes:

Email series
Newsletters
Special deals or coupons
Social network posts
Browser advertisements

Retargeting Case Studies in the News

As a health and fitness marketing agency, soOlis analyzes and executes different ad messaging for specific audience lists we have created. We test ad copy and call to action button copy to see which combinations produce the highest click-through rate. Ask about soOlis’ unique fitness marketing services, including Artificial Intelligence solutions.

“This has been another welcome addition to our resources,” said Brad Bishop, President and CEO of soOlis.com.  “Our goal from the start was to provide the best information and resources available to everyone in the Health and Fitness Industry.  With the addition of JLR and Associates, we can assist the club owners and managers with one of their most important decisions, hiring staff.”

JLR and Associates was founded by Jeff Randall, a Fitness Industry veteran of over thirty years of experience.  Jeff has own and operated health clubs/gyms and interviewed hundreds of potential fitness professionals.  Jeff’s Senior Associate is Dennie Noecker.  He also has over thirty years of Fitness Industry experience and his expertise is building high performance teams.

With the addition of JLR and Associates, soOlis.com has filled one of it last prime resources available.  Look for version 2.0 of soOlis.com rolling out in the next 8 weeks.  You have asked and soOlis.com has answered!

soOlis.com was founded by Brad Bishop, a 17 year veteran of the health and fitness industry in 2009.  He found a large disconnects between the wellness information that could truly change a person life and the media driven idea that image was wellness. Since 2009, soOlis.com has grown its sponsor base to include, sport and health, inc. California Family Fitness, Golds Gym, Direct Fitness Solutions, Heartline Fitness and many more.

For more information and sponsorship opportunities contact tsebold@ soOlis.com or call 877-789-8773 ext 705.

Fitness Distributors:

In March 2010, soOlis.com introduced itself to the world through its facility locator and commercial and home equipment locators.   Not more those two months later, soOlis.com rolled out the used equipment locator, buy and sell commercial and home fitness products for FREE.  While all the website development was changing and evolving, soOlis.com  continued to grow by securing several advertising sponsors from some of the largest in the industry, Sport and Health, World Gym, California Family Fitness, Heartline Fitness Systems, Fitness Formula, Fitness Resource, and many more.   And now soOlis.com is creating and overhauling health and wellness websites.

According to Brad Bishop, President/CEO of soOlis.com, said, “This is a natural progression for soOlis.com.  We have our own website development team and our clients have been impressed by the look and functionality of our site.  We look forward to growing this side of our business.”

For more information contact Tim Sebold at tsebold@soolis.com or 877-789-8773 ext 705.

Since 1985, Fitness Resource has been the Mid-Atlantic’s premier retail supplier of exercise equipment.  They opened their doors with just 3 employees. Today, they have a full retail staff dedicated to meeting the needs of consumers’ throughout Maryland, Virginia, Washington D.C., North Carolina, South Carolina and Georgia.  They have been one of the top 5 dealers for several manufactures over their 25 years of business.

When asked why Fitness Resource has partnered with soOlis.com, Carolyn Gregory, Director of Advertising, said, “We saw this as a great opportunity to reach additional consumers who are in the market to purchase fitness equipment.  In addition, allowing us to be the exclusive fitness retailer in the states of our choice, gives us a huge completive advantage while being a very cost effective way to reach our target audience.

Brad Bishop, President of soOlis.com added, “We excited to be working with Fitness Resource.  They have been a tremendous fitness distributor for many manufactures and we look forward to promoting their company.”

For more information contact Tim Sebold at tsebold@soolis.com or 877-789-8773 ext 705.

TriFit LLC P.O. Box 210543, Nashville, TN 37221, 877-789-8773 www.soolis.com

Bob Burgess, President of Heartline Fitness, is excited about the opportunity to work with Free Motion.   “They have a great mix of products and an outstanding reputation,” said Bob.  In addition, he believes the staff at Free Motion understands the dealer distribution and will continue to manufacture products that are competitive in the commercial fee based and vertical facilities.