Recently we shared a list of benefits to using storytelling in your fitness marketing tactics. But before you can reap the rewards, you’ll have to put in the work. Get started with these four steps to storytelling for gyms to promote your … Continue reading
As children, we grew up with parents, teachers, and other adults reading stories to us. Many adults today have dear memories of their loved ones sharing the moments with them when they were younger. When it comes to building a … Continue reading
Over the years, Hollywood has used robots and different forms of artificial intelligence for entertainment purposes in movies and television shows. It seems that most of these cinematic representations portray these concepts as something to be feared, as seen in … Continue reading
April 1, 2019 – soOils is proud to present AI Voice, a new marketing and member experience tool for gyms. soOils AI (artificial intelligence) Voice fully integrates with Alexa, Google, Cortana, and many other voice recognition applications. The soOils AI Voice service … Continue reading
With so many forms of online advertising ranging from social media to content marketing, it can be difficult to determine where to start as a gym. Every company in the world wants each customer to have an enjoyable journey from … Continue reading
Fitness marketing trends for 2019 are going to focus on social media, user generated content, experiential advertising, and good old coupons. Your 2019 marketing tactics are going to depend on the audience you are looking to reach and your location. … Continue reading
Artificial intelligence (AI) is becoming a must-have for lead generation in many industries. Using AI for fitness marketing and retention techniques will help you to cut costs while gaining more customers. The key here is that digital information is very … Continue reading
You bought new equipment, you offer free classes and even a discounted membership, so where are the new customers? Being profitable in the fitness center industry takes more than just setting up shop and waiting; the industry has become very … Continue reading
The Club Industry Show is one of the biggest trade show in the fitness and wellness community. As a fitness equipment manufacturer, you’d likely be attending the event and taking the opportunity to connect with health club owners and managers. … Continue reading
Running a gym is rarely a walk in the park. With new gyms popping up everyday and specialty studios entering the scene, it’s becoming increasingly difficult to capture consumers’ attention. As a gym owner or manager, one of the biggest … Continue reading
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